John Mott reveals how he literally lit up the sneaker industry in the 1990s

With vibrant photography and illustrations throughout

it has maintained its popularity thanks to its sleek design and durability

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Nike Air Max Plus Sail Grey Nike Dunk Low John Mott reveals how heThe Nike Air Max is a line of sneakers produced by Nike. The first model was released in 1987. Air Max sneakers are identified by their midsole, which contains flexible urethane bags filled with pressurized gas, visible from the outside of the shoe and intended to provide shock absorption to the underfoot. The Air Max was conceptualized by Tinker Hatfield, who originally worked for Nike designing stores. The nickname TN on the Nike Air Max Plus comes